Upcoming Webinars

There are no webinars currently scheduled. Please let us know if you have a topic you would like to hear about or would like to present!

October 30, 2024
Not So Everyday AI—7 AI Tools RSA Members Should Know
Presenter: Dan Streeter | Mission Fuel

Key Takeaways:

• Discover seven new AI tools that have the power to revolutionize your day-to-day work life.
• Get practical insights on using AI to streamline your content creation and communication.
• Walk away with hands-on solutions you can apply immediately in your business.

View Webinar and Slide Deck (members only)

January 18, 2024
HP Large Format Design Product Update
Go BIG or go small! Please join the HP Large Format Design Team for a product update to learn about the all NEW HP DesignJet XT950 and T850 printer series. These printers have the first D size and half size integrated media input and output management, plus pigment-based inks!
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June 27, 2023
How To Measure What Matters: Setting Marketing Goals
Presenter: Georgina Miller | Crabapple Communications
If you don't know if your marketing is working, or how to set the right goals, then this webinar is for you. With finite time and budget, you can't afford to spend your marketing dollars on things that don't work. But measuring the wrong things is a red herring, so it's critical to set meaningful goals for your marketing. This webinar will explain how to set marketing goals that matter, rather than focus on vanity metrics. After the webinar, you'll be able to set effective objectives around your marketing activities.
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May 16, 2023
First Contact to First Order: Prospecting, Networking and Lead Follow-Up
Presenter: David Fellman | David Fellman & Associates
There are three primary avenues to gaining new customers. Prospecting is generally acknowledged to be the hardest, the start-from-scratch process of identifying good prospects and pursuing them. Lead Follow-Up is generally thought of as the easiest, because the prospect initiates first contact. Networking is somewhere in the middle, because it usually takes place in a “warm” environment. All three are important though. You’ll never maximize your sales potential if you’re not proficient at all three. This fast-moving webinar will present strategies for prospecting, networking and lead follow-up and help you to become a better salesperson.
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March 22, 2023
How To Build a Marketing Plan That Will Keep Customers Coming Back for More
Presenter: Georgina Miller | Crabapple Communications
As a B2B business that values client relationships, you might look at the latest marketing tactics and wonder how to make them work for you. The variety of marketing options can be overwhelming. This webinar will lay out the elements of a strategic marketing plan. This process will help you understand how to identify what matters to your business, and your clients, and then how to apply that to your marketing.
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